The founders of the company, Dan Kieran, Justin Pollard and John Mitchinson, have an impressive mix of experience under their belts: between them they have authored 18 books, write 4 regular columns in national press and have worked in television, feature films (including Atonement, The Boy in Striped Pajamas and Elizabeth) and naturally, publishing.
Feeling that modern-day publishing houses are rejecting original book ideas in favour of producing near-identical copies of already successful titles, the trio were inspired to find a way of placing the decision-making in the hands of the readers.
The brand new company enables authors to pitch ideas directly to readers, via a quirky and well-designed website, with the aim of encouraging readers to fund the publishing of their titles. With graded contributions of between £10 and £250, readers can support authors whose book ideas they favour, and in return receive first edition hardback copies, e-books, invites to launch parties and much more.
The methodology behind Unbound is not a new one; in fact the system harks back to how authors such as Dickens would have had books published. As a book-lover, reluctantly living in this age of Kindles, iPads and Nooks, could reverting to age-old publishing techniques be the answer? I hope so.
by Erika Burrows