#Google announces Project Ara, the really smart smartphone – an annotated infographic

Project Ara is a modular cell phone that can be customised by swapping out individual pieces, such as the battery or camera.

The intention is that instead of buying a new smartphone, users can simply upgrade out-of-date elements or replace malfunctioning components. In this way, the Ara could have a useful working life of five or six years. Of course, any half-decent piece of equipment should have a shelf life of at least that amount of time, but other factors prevail, such as obsolescence-inducing OS upgrades.

With a $50 base price, Ara could bring smartphones to the six billion people around the world who currently cannot afford to buy one.

Click on the graphic for an expanded view.

Project Ara smartphone
Project Ara smartphone

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